Sas Nathar

Sas served as our fractional CFO from November 2025 to July 2026, and his impact on the business was significant. He had a rare ability to balance critical, day-to-day financial operations with longer-term strategic work, from building robust budgets to engaging and managing relationships with advisors to deliver the right financing solutions for us.

His experience spanned the full breadth of finance, including audit, tax, international expansion, and insurance, giving us confidence that no area was overlooked. He joined us during a period of challenging trading conditions, and his steady hand and deep expertise were instrumental in helping us navigate that period and come out the other side in a stronger position.

We'd recommend Sas without hesitation to any business looking for an experienced, versatile, and reliable fractional CFO.

Sas joined us at a very challenging time within our organisation, with a number of high-level competing priorities/projects, and during a crucial transition of the internal finance service. Working with the Board, the Executive and wider teams, he has become part of the team very quickly.

Sas’s strategic and technical expertise is all that you would expect with someone who works on a fractional basis. Sas understood immediately where we were, and my concerns, and immediately saw a way forwards. Although a fractional CFO (understanding there were other clients), Sas always ensures that he delivers on what we need.

What I also value about Sas is that he wants to continue to upskill and understand our sector better, in order to ensure that, as we move into the next phase, he can continue to offer us all the benefits of a Strategic FD.

However, what has been equally important, in a values-based, smaller housing organisation, is who Sas is as a person. Sas is very honest and straightforward, with the ability to provide solutions, calm oversight, and deal swiftly with any issues arising. But it’s his genuine approach, ability to treat people with respect and gain that respect, along with his humour, that has meant Sas has just effortlessly become part of our organisation.

UK Housing Association – Finance Operating Model Transformation

Challenge

Following significant personnel change, the organisation needed to stabilise finance operations while reducing cost and improving control.

Action

Sas designed a hybrid model combining internal finance business partnering with specialist outsourced accounting and compliance. He introduced Xero, Moss and Fathom and rebuilt reporting, forecasting and governance.

Outcome

Finance operating costs reduced by 39%, accountability and controls improved, and the organisation gained a scalable platform to support portfolio growth and funding activity.

Impact Consumer Scale-Up – Refinancing, Systems Transformation and Outsourcing

Challenge

Rapid growth had created fragmented systems, limited visibility across sales, operations and finance, and a need to secure additional funding while building a more scalable operating model.

Action

Sas led a refinancing process and an organisation-wide transformation of the systems stack across sales, operations and finance. He also redesigned reporting and cash flow management and led the outsourcing of selected finance and operational activities.

Outcome

The business improved visibility over cash, profitability and operational performance, strengthened its funding position and established a more scalable, technology-enabled operating model for continued growth and international expansion.

Retail Scale-Up – Fundraising and Finance Function Build

Challenge

A fully outsourced finance model lacked the speed, ownership and management information needed for the next stage of growth.

Action

Sas built an internal finance function, developed investor models and pitch materials supporting a Series B round, implemented Spendesk and Connecteam, and introduced five-year planning, cash flow forecasting and faster monthly reporting.

Outcome

The business received successful fundraising support, strengthened controls and gained more timely information for inventory, cost and operational decisions.

Diversified Property Group – Systems Transformation and Refinancing

Challenge

The group required faster reporting, stronger operational insight and greater long-term funding certainty.

Action

Sas led implementation of Microsoft Business Central and Power BI, introduced a comprehensive group Board pack and KPI dashboards, and supported a significant long-term refinancing.

Outcome

Reporting moved from quarterly to monthly, management visibility improved, and the refinancing strengthened the going-concern position and strategic planning.